Co. Mediaworx is a newly established division of AM Photography Associates LLP, a well-regarded company with a rich legacy in the photography and film-making industry. AM Photography has been at the fore front of capturing precious moments in the weddings and events sector for the past 13 years. Leveraging this extensive experience, Co. Mediaworx was formally launched as a separate brand in June 2024 to cater to the audio-visual content requirements of Corporates, Industries, Small Businesses and Independent Professionals. However, our expertise in the Corporate & Industrial Space extends beyond our recent establishment, with several successful projects in this area executed over the last four years.
In today's digital age, audio-visual content and refined imagery are at the core of all modern marketing initiatives. The digital marketing and advertising landscape is vast, with spending constituting more than 60% of the total global marketing spend. Within this, social media advertising takes up 33-35%, and video marketing, including organic and advertising video content, accounts for 31-35% of the total digital ad spend. This shift highlights the crucial need for high-quality, effective, and professional audio-visual content that can be generated quickly and cost-effectively
Co. Mediaworx was established to meet this very need. Our services include the creation of compelling audio-video content and visuals, tailored to Your digital marketing campaigns and designed to engage and convert target audiences effectively.
Arihant is a seasoned photographer and strategic consultant with over 12 years in commercial photography. With a Management background in Finance, Arihant's career journey began after a brief management stint as a transition manager in the UK. Leaving the corporate world, he turned his passion for photography into a career, mastering the craft through hands-on experience. Arihant mentors camera brands in India, curating content with his deep industry knowledge. His work is distinguished by powerful visuals and compelling narratives, driven by a lifelong passion for photography.
The visionary founder of both AM Photography and Co.Mediaworx, brings a unique blend of marketing acumen and creative prowess to the table. With a master’s degree in marketing and substantial experience in various marketing roles at prestigious companies like Pepsico India, The Landmark Group (UAE), and Indiacom Limited, Pune, Anshum decided to pivot his career towards his passion for photography in 2011. His technical skills, honed through years of hands-on experience, laid the foundation for the success of AM Photography and now Co. Mediaworx.
Sarita, plays multiple roles at Co. Mediaworx, including Project Coordinator, General Manager, Photographer and de-facto Admin Head. With a bachelor’s degree in environmental sciences from the University of Auckland, New Zealand, and over a decade of experience in HR and administrative roles in New Zealand, Sarita moved to India in 2009. She further contributed to the educational sector by working with international students at Symbiosis International University for four years. In 2015, she joined AM Photography. Her diverse skills and creative insights are vital to our operations.
At just 25, Rounak has already accumulated a wealth of professional experience in Cinematography & Photography across genres. He has a Masters Degree in Film & TV (Cinematography) from the Falmouth University, Cornwall (UK), which he attended partly on a talent scholarship award. He is also trained and certified by ARRI to use any camera in their lineup. The Youngest member of the management team at Co. Mediaworx, Rounak brings to the table a contemporary creative vision and provides valuable direction to various projects. He also has a very hands-on approach and can often be spotted himself wielding the camera to translate an idea in his head into reality.
Pradip Ghule is a seasoned creative professional specializing in cinematography, video editing, and visual storytelling. As Chief Editor at Co Mediaworx, he oversees a team of junior editors, ensuring high-quality photo and video content that aligns with the brand’s vision. With expertise in Adobe Suite, DaVinci Resolve, and 3D design tools, Pradip brings a keen eye for detail and a passion for innovation. His experience across various industries has equipped him with the ability to craft compelling narratives through visuals. Dedicated to precision and creativity, Pradip plays a pivotal role in elevating the company’s content standards.
